Сreative Producer (Middle/Senior)

AIstats is an innovative company offering a cross-platform product available as a mobile app and web version. We provide live football scores and stats for over 2200 leagues worldwide. Our key competitive advantage is a proprietary football metrics ecosystem developed using ML technologies. These metrics enhance fan experience and provide deeper insights into the game. For more details, visit our website.

Team Culture and Values:
We promote a "get things done" culture and encourage specialists to make independent decisions locally. We work remotely, so there is no fixed schedule. Performance and pace are evaluated over the long term.

We are looking for a Creative Producer to join our team. In this role, you will lead the development and execution of creative strategies for our marketing campaigns, ensuring that they resonate with football fans and drive app downloads.

What are you working on?

• Platforms: iOS, Android, Mobile

For which tasks (responsibilities)?

• Lead the development of creative strategies and concepts for marketing campaigns across mobile and web platforms;

• Develop and execute all creative aspects of our paid marketing campaigns, focusing on user acquisition and engagement;

• Craft compelling CTAs that communicate the value of our app, driving clicks and conversions;

• Plan and oversee A/B testing for creative elements such as images, videos, headlines, and CTAs to optimize performance;

• Conduct ongoing market research in football, mobile apps, and digital advertising to keep our creatives relevant and fresh;

• Collaborate closely with the design team (Motion Designer, Digital Designer) to deliver top-tier creatives that stand out in the market;

• Work closely with marketing, product, and analytics teams to align creative output with business objectives and user insights;

• Manage the performance of creative campaigns, providing recommendations for future strategies based on data insights;

• Lead brainstorming sessions to generate creative ideas and solutions for campaign optimization.

What kind of professional are we looking for?

• At least 3 years of experience in a creative leadership role, preferably within digital marketing or app-based businesses;

• Proven experience in developing successful digital marketing campaigns, with a strong portfolio of visual creatives, ad copy, and CTAs;

• Experience in sports tech is a big plus. Passion for football is essential;

• Expertise in analytics tools for measuring creative performance and using insights to improve future campaigns;

• Strong organizational and communication skills, with the ability to manage creative teams and processes independently;

• Excellent Russian language skills and English knowledge (B2 level).

  
  Nice to have:

• Experience with UGC (user-generated content) in advertising;

• Familiarity with platforms such as Google Ads, TikTok Ads and Meta Ads and their requirements for creatives.

What are the conditions and bonuses?

• A dynamic work environment with a passionate team focused on sports and technology;

• Paid sick leave (6 days) and 24 days of flexible vacation;

• Opportunities for professional growth and career development;

• Full remote work options and flexible working hours.